---
title: "Professional Liability: The Qualities of a Successful Insurance Agent"
description: "Professional Liability: The Qualities of a Successful Insurance Agent"
---

[![2012 PLRisk Logo-Feb-28-2023-09-30-45-0928-PM](https://blog.plrisk.com/hs-fs/hubfs/2012%20PLRisk%20Logo-Feb-28-2023-09-30-45-0928-PM.png?width=1650&height=500&name=2012%20PLRisk%20Logo-Feb-28-2023-09-30-45-0928-PM.png "2012 PLRisk Logo-Feb-28-2023-09-30-45-0928-PM")](https://plrisk.com/)

[![PL Risk](https://blog.plrisk.com/hs-fs/hubfs/raw_assets/public/Pl_Risk_June_2020/images/plrisk-50x140-logo.png?width=300&height=300&name=plrisk-50x140-logo.png "PL Risk")](https://plrisk.com/)

- [HOME](https://plrisk.com/)
- [CUSTOMER CENTER](https://plrisk.com/#) 
    - [Make A Payment](https://plrisk.epaypolicy.com/)
    - [Submit An Application](https://www.plrisk.com/applications/)
    - [Confirmation of Coverage](mailto:info@plrisk.com)
    - [Download Applications](https://plrisk.com/applications)
    - [File a Claim](https://plrisk.com/file-a-claim)
    - [Claim Scenarios](https://plrisk.com/claim-scenarios)
    - [FAQs](https://plrisk.com/faqs)
    - [Industry Tools](https://plrisk.com/industry-tools)
    - [Free Cyber Hotline](https://plrisk.com/free-cyber-hotline)
    - [Get Appointed](https://plrisk.com/for-agents)
- [INDUSTRIES WE SERVE](https://plrisk.com/#) 
    - [Architects & Engineers](https://plrisk.com/architects-engineers/)
    - [Financial Institutions](https://plrisk.com/financial-institutions/)
    - [Healthcare / Medical](https://plrisk.com/healthcare-medical/)
    - [Insurance](https://plrisk.com/insurance/)
    - [Technology](https://plrisk.com/technology/)
    - [Consulting](https://plrisk.com/consulting/)
    - [Legal](https://plrisk.com/legal)
    - [Real Estate](https://plrisk.com/real-estate/)
    - [Media](https://plrisk.com/media)
    - [Miscellaneous Services](https://plrisk.com/miscellaneous-services/)
- [PRODUCTS](https://plrisk.com/#) 
    - [Overview](https://plrisk.com/products)
    - [Errors and Omissions](https://plrisk.com/products/errors-omissions)
    - [Directors and Officers](https://plrisk.com/products/directors-officers/)
    - [Commercial Crime](https://plrisk.com/products/commercial-crime/)
    - [Employment Practices](https://plrisk.com/products/employment-practices/)
    - [Cybersecurity](https://plrisk.com/products/fiduciary/)
    - [Fiduciary](https://plrisk.com/products/cybersecurity/)
- MERGERS & ACQUISITIONS 
    - [Reps and Warranties Sell](https://www.plrisk.com/wp-content/uploads/2023/06/PLR-Reps-and-Warranties-SellSide-Onesheet.pdf)
    - [Reps and Warranties](https://www.plrisk.com/wp-content/uploads/2023/06/PLR-Reps-and-Warranties-Onesheet.pdf)
- CANNABIS 
    - [Overview](https://www.plrisk.com/products/cannabis-insurance)
    - [Account Highlights](https://blog.plrisk.com/hubfs/PLR%20-%20Cannabis%20Assets/PLR-CANNABIS-account%20highlights_Onesheet-V2.pdf)
    - [Commercial Property](https://www.plrisk.com/cannabis-commercial-property/)
    - [Commercial Crime](https://www.plrisk.com/cannabis-business-insurance-commercial-crime)
    - [Cyber Liability](https://www.plrisk.com/wp-content/uploads/2023/08/PLR-12-CANNABIS-Cyber-Insurance-Onesheet-V8.pdf)
    - [D&O](https://blog.plrisk.com/hubfs/PLR%20-%20Cannabis%20Assets/PLR-CANNABIS-D%26O-Onesheet-V1.pdf)
    - [E&O](https://blog.plrisk.com/hubfs/PLR%20-%20Cannabis%20Assets/PLR-CANNABIS-E%26O-Onesheet-V1.pdf)
    - [EPLI](https://www.plrisk.com/wp-content/uploads/2023/08/PLR-10-CANNABIS-Employment-Practices-Liability-Onesheet-V9.pdf)
    - [General Liability](https://www.plrisk.com/wp-content/uploads/2023/08/PLR-02-CANNABIS-General-Liability-Onesheet-V4-1.pdf)
    - [Product Liability](https://www.plrisk.com/wp-content/uploads/2023/08/PLR-03-CANNABIS-Product-Liability-Onesheet-V2-4.pdf)
    - [Workers’ Comp](https://www.plrisk.com/wp-content/uploads/2023/08/PLR-05-CANNABIS-Workers-Compensation-Onesheet-Reduced.pdf)
- [SELECT](https://www.plrisk.com/products/select-division/)
- [ABOUT](https://plrisk.com/#) 
    - [Our Team](https://plrisk.com/our-team/)
    - [Careers](https://www.plrisk.com/careers/)
    - [Our Charity](https://plrisk.com/helping-hands/)
- NEWSROOM 
    - [Blog](https://blog.plrisk.com)
    - [Newsletters](https://www.plrisk.com/plr-newsletters/)
- QUOTE ONLINE 
    - [Hiscox NOW Small Business Insurance](https://www.hiscox.com/partner-agent/plriskadvisors)
    - [Custom Quote](https://www.hiscox.com/partner-agent/plriskadvisors)

- CUSTOMER  
  CENTER
  
  
  
    - [MAKE A PAYMENT](https://plrisk.epaypolicy.com/)
    - [SUBMIT AN APPLICATION](https://www.plrisk.com/applications/)
    - [CONFIRMATION OF COVERAGE](mailto:info@plrisk.com)
    - [DOWNLOAD APPLICATIONS](https://plrisk.com/applications)
    - [FILE A CLAIM](https://plrisk.com/file-a-claim)
    - [CLAIM SCENARIOS](https://plrisk.com/claim-scenarios)
    - [FAQs](https://plrisk.com/faqs)
    - [INDUSTRY TOOLS](https://plrisk.com/industry-tools)
    - [FREE CYBER HOTLINE](https://plrisk.com/free-cyber-hotline)
    - [GET APPOINTED](https://plrisk.com/for-agents)
- INDUSTRIES  
  WE SERVE
  
  
  
    - [TITLE AGENTS & MORTGAGE BROKERS](https://www.plrisk.com/real-estate/)
    - [REAL ESTATE](https://www.plrisk.com/real-estate/)
    - [LEGAL](https://www.plrisk.com/legal/)
    - [MEDIA](https://www.plrisk.com/media/)
    - [ARCHITECTS & ENGINEERS](https://www.plrisk.com/architects-engineers/)
    - [FINANCIAL INSTITUTIONS](https://www.plrisk.com/financial-institutions/)
    - [CONSULTING](https://www.plrisk.com/consulting/)
    - [MISC. SERVICES](https://www.plrisk.com/miscellaneous-services/)
    - [HEALTHCARE MEDICAL](https://www.plrisk.com/healthcare-medical/)
    - [INSURANCE](https://www.plrisk.com/insurance/)
    - [TECHNOLOGY](https://www.plrisk.com/technology/)
    - [SPACs](https://www.plrisk.com/spacs/)
- PRODUCTS
  
  
  
    - [PRODUCTS OVERVIEW](https://plrisk.com/products)
    - [Errors & Omissions](https://plrisk.com/products/errors-omissions)
    - [Directors & Officers](https://plrisk.com/products/directors-officers/)
    - [Commercial Crime](https://plrisk.com/products/commercial-crime/)
    - [EPLI](https://plrisk.com/products/employment-practices/)
    - [Fiduciary Liability](https://plrisk.com/products/fiduciary/)
    - [Cybersecurity](https://plrisk.com/products/cybersecurity/)
- [MERGERS & ACQUISITIONS](https://www.plrisk.com/wp-content/uploads/2023/03/PLR-Managing-Insurance-Coverage-eBook-03272023.pdf)
  
  
  
    - [Reps and Warranties](https://www.plrisk.com/wp-content/uploads/2023/06/PLR-Reps-and-Warranties-Onesheet.pdf)
    - [Reps and Warranties Sell](https://www.plrisk.com/wp-content/uploads/2023/06/PLR-Reps-and-Warranties-SellSide-Onesheet.pdf)
- [CANNABIS](https://www.plrisk.com/products/cannabis-insurance)
  
  
  
    - [Overview](https://www.plrisk.com/products/cannabis-insurance)
    - [Account Highlights](https://blog.plrisk.com/hubfs/PLR%20-%20Cannabis%20Assets/PLR-CANNABIS-account%20highlights_Onesheet-V2.pdf)
    - [Commercial Crime](https://www.plrisk.com/cannabis-business-insurance-commercial-crime)
    - [Commercial Property](https://www.plrisk.com/cannabis-commercial-property/)
    - [Cyber Liability](https://www.plrisk.com/cannabis-business-insurance-cyber-liability/)
    - [D&O](https://www.plrisk.com/cannabis-directors-officers-do-liability/)
    - [E&O](https://www.plrisk.com/cannabis-errors-omissions-eo/)
    - [EPLI](https://www.plrisk.com/cannabis-employment-practices-liability/)
    - [General Liability](https://www.plrisk.com/cannabis-general-liability/)
    - [Product Liability](https://www.plrisk.com/cannabis-product-liability/)
    - [Workers’ Comp](https://www.plrisk.com/cannabis-business-insurance-workers-compensation/)
- [SELECT](https://www.plrisk.com/products/select-division/)
- ABOUT
  
  
  
    - [Our Team](https://plrisk.com/about-us/)
    - [Our Charity](https://plrisk.com/helping-hands/)
    - [Careers](https://www.plrisk.com/careers/)
- NEWSROOM
  
  
  
    - [BLOG](https://blog.plrisk.com)
    - [NEWSLETTERS](https://www.plrisk.com/plr-newsletters/)
- QUOTE  
  ONLINE
  
  
  
    - [Hiscox NOW Small Business Insurance](https://www.hiscox.com/partner-agent/plriskadvisors)
    - [Custom Quote](https://www.hiscox.com/partner-agent/plriskadvisors)

×

### Get A Quote

# Professional Liability: The Qualities of a Successful Insurance Agent

[Mike Smith](https://blog.plrisk.com/author/mike-smith)

 Nov 12, 2013, 4:22:36 PM

**[![Professional Liability: The Qualities of a Successful Insurance Agent](https://blog.plrisk.com/hs-fs/hubfs/Imported_Blog_Media/shutterstock_105216713-300x199.jpg?width=300&height=199&name=shutterstock_105216713-300x199.jpg)](https://blog.plrisk.com/hubfs/Imported_Blog_Media/shutterstock_105216713-1.jpg)Professional Liability: The Qualities of a Successful Insurance Agent**

In a previous [post](http://www.plrisk.com/blog/communication-skills-for-successful-insurance-agents), we talked about how important it is for successful insurance agents to have good communication skills, as certain insurance products can sometimes be complicated to understand. In addition to communication skills, here are several qualities that a successful insurance agent should possess, at least to some degree.

**People skills**

Some insurance agents and brokers say that the hardest part of their job is earning the trust of their client. However, this can be accomplished by listening carefully to what your clients and prospects have to say. In addition, customers who are able to get a hold of their agents when they need them are more likely to stay happy and reassured, so timely responses to inquiries and phone calls are a must. Lastly, a good agent is tactful and knows how to help a client see financial reality clearly by listening and empathizing with them.

**Strong Personality**

Insurance agents with a high energy level are more likely to encourage their clients to buy something. It’s also important to be persistent. Rejection is common in this field, but remaining positive will help a good insurance agent closer to someone who will say “yes”. With this in mind, it’s also important for the successful insurance agent to be honest. Telling the truth up front will win you the clients’ respect and trust.

**General Knowledge**

Typically, a good insurance agent will be able to offer a comprehensive selection of products and services that can meet any reasonable need a client may have. Also, a successful insurance agent will know more than how to simply sell a policy. They will need to understand the tax and legal aspects of the products he or she sells and how they are designed to fit into a client’s overall financial situation.

These are just a few of the qualities that insurance agents should possess to be successful. It’s important to stay up to date within your field and knowledgeable about the products that your or your agency sells. Every agency is different, and the resolutions you create for your clients should reflect those differences.

PL Risk is a leading wholesale insurance brokerage for the professional and management liability market. We have the breadth and depth of knowledge to help our agency partners secure the best quality coverage for their clients. We build custom programs with everything from [**Directors & Officers**](http://www.plrisk.com/products/directors-officers) to [**Employment Practices Liability**](http://www.plrisk.com/products/employment-practices) and [**Errors & Omissions**](http://www.plrisk.com/products/errors-omissions) for a variety of professions.  Contact us today for more information. **(855) 403-5982.**

## Recent Posts

- [Tracking Cookies Beginning to Run Afoul of Consumer Data Protection Laws](https://blog.plrisk.com/tracking-cookies-beginning-to-run-afoul-of-consumer-data-protection-laws)
- [PLRisk welcomes Jeffery Phi to their growing Wholesale Broker roster](https://blog.plrisk.com/plrisk-welcomes-jeffery-phi-to-their-growing-wholesale-broker-roster)
- [PLRisk Welcomes Michelle Delaney as Wholesale Account Manager](https://blog.plrisk.com/plrisk-welcomes-michelle-delany-as-wholesale-account-manager)
- [PLRisk Spotlights Rachel Coughlin](https://blog.plrisk.com/plrisk-spotlights-rachael-coughlin)
- [PLRisk congratulates Matt Culkin on joining NJYIP Board](https://blog.plrisk.com/plrisk-congratulates-matt-culkin-on-joining-njyip-board)

Search

### Share this post

[![Share on facebook](https://7528309.fs1.hubspotusercontent-na1.net/hub/7528309/hubfs/raw_assets/public/mV0_d-web-default-modules_hubspot/img/facebook-color.png?width=24&name=facebook-color.png)](http://www.facebook.com/share.php?u=https%3A%2F%2Fblog.plrisk.com%2Fblog%2Fprofessional-liability-the-qualities-of-a-successful-insurance-agent%3Futm_medium%3Dsocial%26utm_source%3Dfacebook) [![Share on linkedin](https://7528302.fs1.hubspotusercontent-na1.net/hub/7528302/hubfs/raw_assets/public/mV0_d-web-default-modules_hubspot/img/linkedin-color.png?width=24&name=linkedin-color.png)](http://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fblog.plrisk.com%2Fblog%2Fprofessional-liability-the-qualities-of-a-successful-insurance-agent%3Futm_medium%3Dsocial%26utm_source%3Dlinkedin) [![Share on twitter](https://7528302.fs1.hubspotusercontent-na1.net/hub/7528302/hubfs/raw_assets/public/mV0_d-web-default-modules_hubspot/img/x-twitter-color.png?width=24&name=x-twitter-color.png)](https://twitter.com/intent/tweet?original_referer=https%3A%2F%2Fblog.plrisk.com%2Fblog%2Fprofessional-liability-the-qualities-of-a-successful-insurance-agent%3Futm_medium%3Dsocial%26utm_source%3Dtwitter&url=https%3A%2F%2Fblog.plrisk.com%2Fblog%2Fprofessional-liability-the-qualities-of-a-successful-insurance-agent%3Futm_medium%3Dsocial%26utm_source%3Dtwitter&source=tweetbutton&text=) [![Share on email](https://7528311.fs1.hubspotusercontent-na1.net/hub/7528311/hubfs/raw_assets/public/mV0_d-web-default-modules_hubspot/img/email-color.png?width=24&name=email-color.png)](mailto:?subject=Check%20out%20https%3A%2F%2Fblog.plrisk.com%2Fblog%2Fprofessional-liability-the-qualities-of-a-successful-insurance-agent%3Futm_medium%3Dsocial%26utm_source%3Demail%20&body=Check%20out%20https%3A%2F%2Fblog.plrisk.com%2Fblog%2Fprofessional-liability-the-qualities-of-a-successful-insurance-agent%3Futm_medium%3Dsocial%26utm_source%3Demail)

### Subscribe to our blog

[![PLRisk-LogoWhite](https://blog.plrisk.com/hs-fs/hubfs/PLRisk-LogoWhite.png?width=400&height=123&name=PLRisk-LogoWhite.png "PLRisk-LogoWhite")](https://plrisk.com/)

### Stay connected to learn the latest from PLRisk

By clicking submit I agree to the  [Privacy Policy](https://www.plrisk.com/privacy-policy)  and [Terms & Conditions.](https://www.plrisk.com/terms-conditions/)

###### 795 Franklin Avenue, Suite 210 Franklin Lakes, NJ 07417 Tel: (855) 403-5982 Fax: 201-847-9174

- RESOURCES 
    - [DOWNLOAD APPLICATIONS](https://plrisk.com/applications)
    - [FILE A CLAIM](https://plrisk.com/file-a-claim)
    - [CLAIM SCENARIOS](https://plrisk.com/claim-scenarios)
    - [FAQs](https://plrisk.com/faqs)
    - [INDUSTRY TOOLS](https://plrisk.com/industry-tools)
    - [FREE CYBER HOTLINE](https://plrisk.com/free-cyber-hotline)
    - [GET APPOINTED](https://plrisk.com/for-agents)
- PRODUCTS 
    - [PRODUCTS OVERVIEW](https://plrisk.com/products)
    - [ERRORS & OMISSIONS](https://plrisk.com/products/errors-omissions)
    - [DIRECTORS & OFFICERS](https://plrisk.com/products/directors-officers/)
    - [COMMERCIAL CRIME](https://plrisk.com/products/commercial-crime/)
    - [EMPLOYMENT PRACTICES](https://plrisk.com/products/employment-practices/)
    - [FIDUCIARY LIABILITY](https://plrisk.com/products/fiduciary/)
    - [CYBERSECURITY](https://plrisk.com/products/cybersecurity/)
- PROFESSIONS 
    - [TITLE AGENTS & MORTGAGE BROKERS](https://plrisk.com/real-estate/)
    - [REAL ESTATE](https://plrisk.com/real-estate/)
    - [LEGAL](https://plrisk.com/legal)
    - [MEDIA](https://plrisk.com/media)
    - [ARCHITECTS & ENGINEERS](https://plrisk.com/architects-engineers/)
    - [FINANCIAL INST.](https://plrisk.com/financial-institutions/)
    - [CONSULTING](https://plrisk.com/consulting/)
    - [MISC. SERVICES](https://plrisk.com/miscellaneous-services/)
    - [HEALTHCARE/MEDICAL](https://plrisk.com/healthcare-medical/)
    - [INSURANCE](https://plrisk.com/insurance/)
    - [TECHNOLOGY](https://plrisk.com/technology/)
- ABOUT 
    - [OUR TEAM](https://www.plrisk.com/about-us/)
    - [BLOG](https://blog.plrisk.com/)
    - [OUR CHARITY](https://plrisk.com/helping-hands/)
    - [CAREERS](https://www.plrisk.com/careers/)
    - [PRIVACY POLICY](https://www.plrisk.com/privacy-policy)
    - [TERMS & CONDITIONS](https://www.plrisk.com/terms-conditions/)
    - [ACCESSIBILITY STATEMENT](https://www.plrisk.com/accessibility-statement/)
    - [STATE LICENSES](https://www.plrisk.com/state-licenses/)

Copyright © 2023 PLRisk | All Rights Reserved | [Privacy Policy](https://www.plrisk.com/privacy-policy)

PLRisk Specialty Insurance Agency LLC is a licensed insurance broker legally operating in the state of New Jersey under license number NJ 3002329782 and in California DBA NJ PLRisk Specialty Insurance Agency LLC, License number CA 6009937